Archive: spoof

I’ve had a busy week. I’ve not blogged here for a week so I’ll ease into this. No heavy politics stuff. Here goes. Do you listen to the Adam and Joe radio show on BBC 6 Music? If not, you should.

Why? Well, this programme has single-handedly made me do two things I would probably never otherwise do. For one, it has got me listening to 6 Music. But perhaps more significantly, it has made me wake up early on Saturdays. And Saturday morning radio is normally a complete entertainment void and intellectual desert, so it was such a relief to discover that Adam and Joe had got a radio gig at that time around a year ago.

It has always confused me why this pair of funny chaps aren’t just all over the place. About a decade ago they had a late night Channel 4 programme with all kinds of japes and tomfoolery like Quizzlestick and miscellaneous spoofs involving Star Wars figurines.

After that, not much of note happened on the Adam and Joe front for ages. But last year they broke into the Big British Castle and managed to get a radio show. And it’s hilarious! Here’s a clip from the radio show introducing the world to juvenilia superhero ‘STEPHEN!’

The programme is perfect for the Saturday morning vibe. It is a pleasing mix of easy chit-chat, silly voices, amusing observations on pop culture and juvenile toilet humour (all plus points for me). And because the pair have known each other since school, the chemistry is awesome.

If you’re not awake on time on Saturday morning (and I am usually not), the podcast is a great way to catch all the laughs. Over the past year, it has become my favourite podcast. Only yesterday I was on the train laughing like a drain, only to discover when I recovered that the ticket inspector was waiting for me.

The highlight of the show is Song Wars, where Adam and Joe both enter songs on a particular topic for the listeners to vote on. It’s quite incredible, because normally the comedy song genre has a bad whiff around it and is to be avoided. But Adam and Joe avoid all the pitfalls to regularly produce amusing songs that are often silly* and witty in equal measure. Read below the fold so that I can pester you to listen to some of them.

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I was going to to a track-by-track review of Quaristice. Pinksy asked what it sounds like, which is quite a tough question to answer. I was tempted to give it a shot though.

But I think I will give the track-by-track review a miss — in case I end up sounding like this.

It already has its own parodies.

Like a bad Plaid track really. Is it ‘played’ or ‘plahd’?

In fairness, it is difficult to describe Autechre, and I defy anyone to pronounce most of Autechre’s track titles. But these parodies are too funny! Love the piss-take fake Autechre music in this one as well.

Channel 4 is 25 years old today. It’s really the only commercial broadcaster worth watching. Mind you, even Channel 4 is a bit shit these days.

But the important thing is that its idents are still awesome, as they always have been. It’s great to see that Channel 4′s continuity is all in the style of the original iconic designs, with a range of classic idents being shown (some of which I’ve never seen before).

The original idents lasted an astonishing 14 years. That’s an age — you’d never see an ident package lasting that long nowadays. Even more amazingly, the original ’4′ logo has never changed, merely being adapted for each new era.

The coloured blocks were well loved and recognisable enough for Hamlet to create this spoof version for an advert. For me, it’s surprising in two ways. For one, I’m surprised Channel 4 and the regulators allowed them to do it, given that it could have easily been confused for an actual ident.

Then there is the fact that it is tobacco being advertised — something from a different era. It goes to show just how far Hamlet were determined to advertise despite all the regulations. Sometimes a restrictive environment can make you come up with the best ideas.

It was always going to be a tough act to follow the coloured blocks. I seem to remember the circles era was quite unpopular, but I thought they were quite good.

I also liked the ‘squares and stripes’ era, although it dated really quickly.

So it was a bit of a shock to see just how excellent the following ident package was!

Genius.

Channel 4 have a couple of special websites up and running for the occasion as well.

More classic Channel 4 idents can be found at The TV Room. BBC News Online has 25 facts about 25 years of Channel 4.

Perhaps my geekiest guilty pleasure is an interest in television idents. Many a lonely Friday evening has been spent perusing such websites as TV Ark and The TV Room. Not because I’m a sad loner, you understand, but because it’s the really cool thing to do these days.

I also love cereals. The most functional cereal of them all is Weetabix. It’s the only way to go if you have a particularly challenging day ahead. There is nothing in the world that three Weetabix can’t solve. Except perhaps indigestion.

So an advertising campaign that combines the might of Weetabix with the quaint kitsch of classic television idents cannot be anything but awesome. I don’t watch much television these days, so I guess there is the chance that everyone in the world apart from me already knew about it and this post is a bit like going, “ALL BECAUSE THE LADY LOVES MILK TRAY! LOL!”

The only way I learned about the Weetabix advertising campaign was from a post at Idents.tv. I had seen one of the adverts before out of the corner of my eye, probably when I was fast forwarding through the adverts during a grand prix. It didn’t occur to me that it was supposed to mimic idents, with their trippy ambient music and strange abstract visuals.

The TV theme is continued at the Weetabix.tv website, where all of the ident-adverts are available to view. A lot of them have clearly been inspired by classic BBC Two idents from the 1990s.

We have all seen idents thousands of times. Yet, they are forgotten by many and treated as though they are merely wallpaper at best and an annoyance at worst. Yet, idents are the most familiar sight on television; a reminder that all is right in the world. They are beautiful pieces of design that are almost always better than the programme that follows them. So it’s great to see idents being recognised by Weetabix in their advertising campaign.

Watch out — the last time Owen Barder did one of these, it turned out to be kind of prescient. So let me just take this opportunity to swear really hard while it’s still legal: front bum.