Archive: MySpace

Here is something that I’ve been pondering about quite a bit recently. A few years ago it was all bad news for bloggers who have jobs. Getting sacked because of your blog stuck fear into so many that it the concept even spawned its own word: dooce.

People who have been dooced are not in short supply. There was Joe Gordon who wrote unflattering things about his employers. Rather more unfairly there was Petite Anglaise, who was seemingly sacked for merely existing. Or something. And of course there is Heather Armstrong.

Because of all this, there is a bit of a fear about employers discovering your blog. I guess that is a bit old-fashioned now. More salient is the issue of MySpace and Facebook accounts being discovered. Blogs must seem relatively benign compared to some MySpace profiles.

Nevertheless, there is still a bit of a dilemma. What do you do if you are a blogger who is hunting for a job? I am getting to the stage where I am starting to think seriously about this issue. By this time next year I am supposed to have graduated and be doing a proper job. I now have to contend with the fact that large swathes of my personal life and opinions are out there in the open.

I’m not upset or angry about that. I was always aware that it would be the case. But it’s an interesting problem to tackle. It is pretty much accepted that nowadays employers will Google job candidates as a basic check.

True, you could blog anonymously. But I let that cat out of the bag years ago. Anyone searching for my name will find my website, this blog and my accounts for Bebo, Jaiku and Twitter — all on the first page of results.

Thankfully, while the general advice to blogging workers a few years ago was to keep it under your hat, nowadays I am seeing more and more people saying that having a blog is actually a boost to your career prospects. I am still not entirely convinced. Sitting in a Web 2.0 bubble, it is easy to say that blogging is great. But in my day-to-day life I still feel as though blogging is something that many people scoff at.

I mean, it is probably fair to say that blogging is a hobby for me. And hobbies are generally spoddy, right? Trainspotting, stamp collecting, fishing. It’s okay to be a nerd if it’s a hobby. Yet I would probably still be more comfortable listing ‘philately’ as a hobby than ‘blogging’. If somebody asks me what I did last night I will usually say, “Oh, nothing really. Just relaxed a bit.” But in reality I probably spent three hours blogging.

That is not because I am ashamed of my blog. Far from it. But the fact is that if I was to say to somebody that one of my biggest achievements was my blog, people would think I was the most utterly lame person alive. “Oh, you’ve got a blog? I had one of them once. So, who reads your blog? Your mum?”

The unfortunate fact is that for most people out there, a blogger is at best a wannabe writer who is not talented enough to be a professional. At worst, a blogger is a rambling, incoherent, narcissistic teenager.

The crux of the matter is this. You and I know that blogging can be a pretty worthwhile activity. But what does the person reading my CV think?

It could go either way I guess. I am in a hairy situation because my CV is rather bare. And as excellent as my current workplace is, I am guessing that it will take a bit more than filling shelves to impress potential employers.

The truth is that blogging probably is one of my better achievements. It has certainly been my main extracurricular activity over the past few years. So I think I will throw caution to the wind and stick it on my CV. After all, chances are that they will find it via Google anyway. I am also convinced that my years of blogging has given me lots of skills. That is actual skills, not M4D 5K1LL5.

Rhys Wynne has blogged about the skills that he has gained from blogging. And, via Rhys Wynne, I have also found this list of useful skills that bloggers have.

I mostly agree with them. I will explain why tomorrow.

Update: I have now posted the list here.

Sorry about my absence over the weekend. I was here all along. In fact, I was here more than usual. It was one of the least busy weekends I’ve had in a while. But I somehow misplaced my blogging mojo and I was distracted by other things.

Other things like my latest internet addiction, Scrabulous! Jeremy Bentham thought that humans wanted to maximise pleasure rather than pain. Goodness knows what he would have thought if he saw me inviting Facebook friends to play Scrabble against me.

It has mostly been a demoralising affair. I hadn’t realised quite how rusty I was at Scrabble. I knew it was bad when I changed my target in my games to staying within 100 points of my opponent. Apologies to everyone who has had to put up with my awful Scrabble standards.

Still, I did win one game. I got off to a good start with ‘zealot’ early on, but I fell behind. Just when it was looking beyond hope, I redeemed myself with — of all words — ‘pies’. I always knew they were good for you really.

It’s incredible to think about the popularity of the Scrabulous Facebook application. I would never have heard of Scrabulous if it wasn’t for Facebook even though Scrabulous must have been in existence for a while.

This is part of the genius of Facebook Applications. They realised that there is added utility in combining other websites with Facebook. For instance, with the Last.fm Facebook apps I can see the music that all of my friends are listening to — people who I didn’t necessarily know had a Last.fm profile. With Scrabulous I can instantly play games of Scrabble with my friends without having to sign up or track down my friends.

All this has got me thinking about Facebook Applications again. When they were launched at the beginning of the summer, it felt as though there could be two or three really good uses for it, but that it could lead to the kind of overload that makes MySpace unbearable.

Now my profile has 14 apps on it (not including the ones made by Facebook themselves) and rising. Some are trivial. Others are distracting. The best are nigh-on revolutionary.

Perhaps with the latter group of applications in mind, Facebook themselves appear to have taken a bit of a step back. One annoying move they have recently made has been to call their excellent Courses feature an application and promptly remove it. I still don’t understand the justification for it.

For students like myself (who, after all, Facebook was originally designed for), the courses feature was not a mere add-on service. It was practically integral to the website as it allowed you to easily find your classmates.

Now it has been ripped out and replaced with at least two different applications (and probably more in the future). And because different people will be using different applications (or none at all), now you won’t be able to find your classmates so easily. Not the smartest move by Facebook if you ask me.

I wonder quite why Facebook felt the need to pull out. Maybe they are feeling the heat of the spotlight a bit too much. It’s not good to be the top dog. Ask McDonald’s, CocaCola, Microsoft or (now) Google. These companies all receive exponentially more flack than whoever is on the next rung down. Facebook is dangerously close to being among them.

By passing on responsibility for so much of its functionality to third parties, at least Facebook can now attempt to divert the attention elsewhere. If somebody launches into some kind of tirade about privacy and the courses feature, Facebook can now say, “Don’t look at us — it was [third party application developer].”

Perhaps there are less sinister reasons for Facebook’s change in tack though. A new application is causing a bit of a buzz and it is putting Facebook itself to shame (via Martin Stabe).

I have written in the past about how Facebook’s geographical networks are woefully inadequate. Basically, they have plucked some major cities from the atlas and decided that that will do. There are only 17 geographical networks for the UK, and they are almost all major cities.

If you are in Scotland you have to choose from Aberdeen, Dundee, Edinburgh or Glasgow. Tough luck if you live in the Western Isles or even Fife, a peninsula wedged in between two of the aforementioned cities.

The rather excellent looking Neighborhoods app cuts out all of this nonsense. It makes these geographical networks for you. I added the app and it created a Kirkcaldy network for me, just like that! It has its own network-style page.

Of course, the problem with this is that the network is extremely small compared to, for instance, the Edinburgh one. In fact, I am the only member. But perhaps the tight-knit nature of these networks will work to its advantage. If the Neighborhoods app takes off (as it apparently has in Seattle), it could prove to be just the ticket. A simple solution to an old problem that Facebook themselves didn’t have a solution for.

It feels like a good time for me to review some of my favourite Facebook apps. But that will come tomorrow.

This week an article appeared on Wired advocating alternatives to Facebook. One of the ideas put forward is for people just to set up a blog.

With a little savvy, anyone can create a page that includes all of the fun stuff found in a Facebook profile.

Start by setting up a blog. Say what’s on your mind. Unlike your blog on Facebook or MySpace, everyone will be able to read it.

The thing is, I tried that and it didn’t work.

Back when I was a vain popularity-seeking teenager (not that I am not a vain popularity-seeking twenty-something) I set up a website, and later a blog. The justification for the vanity space was that I would use it as a place to keep in touch with friends. I could, for instance, tell people that I had yet again changed my MSN Messenger address, or about whatever crazy / boring exploits I had been getting up to.

I mean, some people send fucking newsletters, which is forcing other people to read your boring news. The idea with the blog was: here is me letting off some steam and giving some information. You don’t have to read it if you don’t want to. And here is the rub: no bugger read it.

At least, none of my “real life” friends did. Somehow or another I managed to make my blog interesting to complete strangers. I became better and better at that until it became the world-conquering blog you are reading today. But still, I could probably count the number of “real life” friends that read this blog on my fingers. Many of my friends probably have no clue that I even have a blog.

I would have loved it to work that way. Do you not think it would be great if everyone had a blog? I could just read it at my leisure instead of having to go through the laborious process of contacting someone to find out any gossip or news. Unfortunately, most people just do not want to set up a website of their own.

Enter Facebook, Bebo and MySpace to save the day. If websites like this existed when I was a vain popularity-seeking teenager, I probably would not have felt the need to set up my own blog. One likes to think of blogging as easy and accessible, but it can be a bit laborious to keep it maintained and to keep the cobwebs away.

A website like Facebook, on the other hand, is different. You can just sign up and you’re away. No faffing around with HTML. I think the key words in Wired’s suggestion are “With a little savvy”. But even if you have the savvy, why would you go to the hassle of all that when Facebook can do it all for you?

The article goes on:

From there [on your blog], you can pull in your photos from Flickr or Zooomr and show off your impeccable musical taste by creating a profile at iLike or Last.fm. You can share your web bookmarks using del.icio.us or Ma.gnolia and publish a list of your most recent reads using Shelfari or LibraryThing…

This is what I do on my blog, and it did not help encourage any of my friends to read my blog. Anyway, why should you go to the bother of signing up to Flickr, del.icio.us, Last.fm and goodness knows how many other third party services if Facebook has many similar features of its own?

For sure, this is what I and many others do. But how many people can really be expected to go to those sorts of lengths when Facebook’s features can, by and large, do the job just as well? Facebook Photos is said to be the most used photo app on the internet.

The point about MySpace, Facebook and the like is that they are designed to do a job. They represent somebody saying, “Look here — you can have your own little corner of the internet, and connect with all of your friends and see what they have to say.” There is no need to take the initiative yourself, because Facebook have already taken the initiative for you.

The thing is that people are not expected to have their own website. But they are expected to have a presence on one or many of: MySpace, Bebo, Facebook, LinkedIn, etc. What this means is that people who know me would think of searching for me on Bebo or Facebook to find my profile and add me as a friend. But they would never think of searching for me on Google in case I have a blog. Even if they found it, they might not even be sure that they have found the right person.

Likewise, friends will often post on my Facebook wall, but never leave a comment. Even if they read my blog, and see that other people make comments regularly, the vast majority of my real life friends will baulk at leaving a comment, even if I personally encourage them to do so. Instead, they choose to tell me what they think the next time they see me down the pub.

The Wired article advocates the opening up of social networks, and proposes public blogs as a potential alternative. But part of the appeal of websites like Facebook is the very privacy of it. If you want to post information to be circulated among your friends only, a public blog will never be the place to put it.

When entering data into Facebook, you’re sending it on a one-way trip. Want to show somebody a video or a picture you posted to your profile? Unless they also have an account, they can’t see it. Your pictures, videos and everything else is stranded in a walled garden, cut off from the rest of the web.

For many people, this is precisely the appeal of Facebook. As MySpace’s slogan says, it’s “a place for friends”. A blog simply isn’t.

There are no answers anywhere in sight. But, y’know, it’s the thought that counts. And a nice little banner.

NB. This is part two of a two-part post. Read part one here.

I was explaining how, sitting here today, it is difficult to see why anyone would want to sign up to a social network that isn’t Facebook.

While MySpace used to be the market leader, it was always far too annoying and buggy to remain on the radar for long. Every time I visit MySpace I just get bombarded with spam. Most friend requests are either from awful bands, fake people or are just plain spam. Visiting MySpace is like wading through a thick, stinking swamp. With pink glittery things in it.

By contrast, I don’t recall ever seeing a single piece of spam on Facebook. Not even a spammy friends request.

As for Bebo, at least you can say they are not just burying their heads in the sand. I never really saw what Bebo had going for it, apart from being slightly less worse than MySpace. But that’s not saying much. They have recently launched a minor redesign, which looks like a desperate attempt to be perceived as Web 2.0.

But Bebo is a pretty tired site now. As I said above, many of the site’s features are now watered-down copies of other websites. Take the “sayings” feature, a recent feature which is a copy of Twitter in every way. Except the Bebo version does not link to your mobile phone, and is generally a bit rubbish.

I guess the “me too” thing is quite clever, but I think it says something about Bebo users if they can’t even think up an original thought. And what is with those Skittles emoticons? Why? They seem immensely popular as well.

My biggest beef with Bebo is the fact that you can’t post a link on your profile. That is the stupidest thing ever. Is not the WWW supposed to be all about links? Even worse, when you just type in a URL, Bebo puts spaces in it to prevent the text from spilling over the narrow columns — so these URLs become broken because of Bebo.

But despite all of these niggles, I don’t think Bebo is in any immediate danger of going south à la MySpace. Bebo attracts a different audience to Facebook. You get a lot more young people there, which you might be able to tell if you clicked the link to the popular sayings above. They won’t be tempted by Facebook at the moment. But what about when they grow up?…

As for LiveJournal… aaah. MatGB’s brilliant post on this matter sums it up (and that was what spurred on many of the thoughts that led to these posts). He thinks LiveJournal is dying, and he is probably right.

The only reason I have a LiveJournal is because I got it years ago, when it was still vaguely popular. One-by-one, my friends that did use it stopped. I can think of only one “real lifer” LJ friend that still posts on LJ. My posting there has slowed to a trickle (once every 2 or 3 months, really) and just about the only person who ever posts comments on my LJ now is MatGB.

When Vox was released, I said that I would probably choose Vox over LJ if I didn’t already have an LJ account. Now it is difficult to think of a website that I would actually prefer to sign up to rather than LJ. Hell, even when MySpace came along, LiveJournal suddenly looked a bit old-hat. Dare I say it’s a Web 1.0 website trying to survive in a Web 2.0 world.

It might be different for me. LiveJournal always seemed to be a bit different. It’s got a community that I just never found myself able to become a part of. For this reason, I reckon LiveJournal will probably keep many of its current users until they die.

But MatGB hit the nail on the head. If you didn’t have a LiveJournal account, why would you sign up for one today? Why would you, when you can sign up to Facebook? Six Apart have pissed off a lot of LJers, and their recent accidental deletion of up to 500 legitimate LiveJournals does little to instil confidence in the people running LiveJournal.

In short, Facebook is in prime position to collect up a huge proportion of the users of social networks. It already attracts all sorts of people who weren’t tempted by MySpace or Bebo. And because of the smart way Facebook has allowed itself to grow, that looks set to continue. At the moment, it is unthinkable that Facebook will drop the ball like Friendster, MySpace and LiveJournal all did.

While the refusal of Facebook to sell out to Yahoo! for $1bn might be seen as arrogance, on the other hand I think Facebook are really clever not just to become another one of those companies that gets bought by Yahoo! / Google / Microsoft / eBay.

I get the feeling that a lot of the Web 2.0 startups that have been sold to larger companies have become a little bit fusty. I no longer see the appeal in Flickr at all, and when was the last time you saw something new from del.icio.us?

I get the impression that for too many startups, their entire business model is based on crossing their fingers and hoping that Google buys them. I mean, where does Twitter get all its money from? Eh?

Facebook is ambitious, and it’s willing to stand on its own two feet. That’s really admirable. And while I’m not an expert in either technology or betting, who is to say that Facebook won’t be one of the web’s very biggest companies in a couple of years time?

Update: Forgot to include a link to this post from a former social networks-skeptic who has joined Facebook.

Update: Would usually del.icio.us this, but it is quite salient to this post, so: Wisdump: The Ebb and Flow of Social Networking.