Archive: ITV

The 1979 ITV strike was the longest in the history of British television. It was also the last major strike. When service resumed after ten weeks, this is what viewers saw.

With this naff jingle, viewers must have immediately wished that ITV never came back.

Following the ten week break, it would be a further ten weeks until new original programming was ready to air again as all of the regional stations had stopped making programmes during the strike. It must have been a long struggle for ITV to win back viewers from the BBC after this five month period.

In the first few days following the end of the strike, the station had to make do with generic ITV presentation, hence the generic ITV clock. This generic approach had only been used once before, during the 1968 strike, although it is pretty much the norm today.

Brilliant ITN theme music.

I was excited last week when I discovered that the great Gordon Burns is on Twitter. I used to love watching The Krypton Factor when I was a child.

The first thing I thought of was this ITV regions map puzzle. I knew I had to feature it as a television presentation gem of the week.

Is your knowledge of ITV regions strong enough to do this?

Today, the multicoloured map would be gone. There are, at most, four distinct ITV channels remaining. All of England and Wales has been homogenised into a merged ITV, and STV and Grampian has effectively become one STV channel as well.

I am conscious that I have not yet featured any ITV idents, despite the rich treasure trove waiting to be delved into.

This is the classic, eye-straining original ident for Harlech.

You would never — never — see an ident like this these days. In fact, you probably wouldn’t have seen any other idents like this in those days either.

At the very least, this ought to carry a “flashing lights” warning if it were broadcast today!

And what a strange name for a television station. A bit egotistical for it to be named after the station’s founder. Harlech shook off the weird name when it began broadcasting in colour and became HTV.

Next weekend sees the start of the Formula 1 season. So for this week’s television presentation gem of the week, I had to feature The Chain. This week there is a campaign to get The Chain to number 1 in the charts for the start of the Formula 1 season.

Here is the title sequence to Grand Prix from 1979, the first Formula 1 season to be broadcast in full by the BBC.

Like many BBC Sport theme tunes, The Chain has gone into legend. Just as Soul Limbo is inextricably linked with cricket, so The Chain goes hand-in-hand with Formula 1. This is despite a 12 year break in which it was never used in ITV’s coverage of the sport.

I fondly remember this 1995 title sequence, which was being used when I was first getting into F1 (unfortunately this is the best quality I could find).

The Chain is one of those elements of Formula 1 broadcasting that have become almost religiously important to many of the sport’s followers. Murray Walker is another.

There is almost a folklore of F1 broadcasting which has made F1 fans particularly protective, and often critical of even the highest quality broadcasting. Commentators James Allen and Jonathan Legard have both learned that to their cost.

When F1 returned to the BBC for the 2009 season, they had no choice but to choose The Chain (albeit with a lot of sound effects added).

There was some alarming news for F1 fans yesterday. According to The Guardian, the BBC is considering ditching F1 coverage as a result of budget cuts.

Easy target

I used to think the chances of the BBC dropping its F1 coverage at the end of the current contract were fairly high. For critics of the BBC, F1 is an easy target.

For one thing, the image of F1 as a glamorous, expensive sport for rich men doesn’t help. Nor, indeed, does the perception that it is environmentally unfriendly.

There is also a myth that Formula 1 can be adequately covered by commercial broadcasters. Anyone who actually tried to sit down and watch a race on ITV will know that this is simply not true. But the fact that it has only been back on the BBC for two years so far means that it is not seen as a BBC jewel.

Hugely popular

But since it regained the rights in 2009, the BBC have done such an exemplary job of covering the sport that it has become a matter of even greater importance to many F1 fans. It’s not just about the lack of advert interruptions, which was a huge barrier to ITV gaining acceptance from fans. It is the sheer breadth and depth of the BBC’s coverage.

The quality of the programme itself is top-notch, despite apparently having a much lower budget than ITV. All practice sessions are broadcast on the red button or online. And post-race analysis often goes on for as long as the race itself. There is plenty of archive footage on offer too.

As a result, ratings for Formula 1 are generally much higher than they were by the time ITV was finished with it. A recent BBC Trust report revaled that Formula 1 coverage was exceeding all of its targets and enabled it to reach a young male audience that the BBC otherwise finds difficult to reach.

The other sporting event that was regarded as a ‘hit’ by all measures was Wimbledon. This is the other sport apparently being considered for the chop.

So are the BBC planning to do a 6 Music, and demonstrate that BBC coverage of these events needs to be saved as a result of strong viewer opinion? Or is F1 genuinely being lined up for the axe?

Budget cuts

It’s pretty clear that the BBC’s F1 coverage has faced a budget cut for the year. The BBC took the odd decision of removing the well-respected commentator Jonathan Legard, and failing to properly replace him. Instead, the rest of the existing team has been reshuffled and each member of the on-screen team will be spread more thinly.

David Coulthard and Martin Brundle

For instance, it is expected that Martin Brundle will continue to do his pre-race gridwalk, do a full race commentary, and participate in the post-race analysis. David Coulthard will continue in his punditry role both before and after the race, in addition to being the co-commentator during the race. This would normally amount to four or more hours of continuous live broadcasting (more if the race is delayed for some reason), without much in the way of a break.

As former grand prix drivers, there is no doubt that Martin Brundle and David Coulthard have stamina. But I think even the most seasoned broadcasting pros would find this sort of workload to be a tough act.

So why not bring someone new on board? Is it just a case of a salami slice budget cut, or is the BBC preparing to wind down its coverage of F1 altogether?