Jeff thought that Steven Purcell may have jumped the gun by describing the SNP’s budget proposals as “anti-Glasgow”. But if he did, Labour certainly weren’t embarrassed about it, and enthusiastically jumped on the bandwagon. Already during the budget debate Margaret Curran had asked a pointed question about just what was in the budget for Glasgow.

Separate parts of Labour soon latched on to the idea. For instance, Tom Harris was very quick to tweet the following: “Gutted by the SNP’s decision to axe the Glasgow Airport rail link. Serves us right for not being Edinburgh, I suppose.” I also noticed an update from the official Scottish Labour Twitter account which said, “Glasgow is being ripped off by the SNP in Edinburgh.”

Will “the SNP in Edinburgh” became a nice little catchphrase, just as “London Labour” effortlessly rolls off the tongue of any nationalist? I predict that it won’t. “The SNP in Edinburgh” is slightly clunky-sounding, while “London Labour” has an alliterative, almost symmetrical quality.

Trying to associate the SNP with Edinburgh is also a bit strange given that the SNP occupy just one of Edinburgh’s five seats while Labour MSPs currently sit in two of them. At least in this respect it makes about as much sense as “London Labour”, which was always quite a curious turn of phrase given that Labour have their greatest concentration of support in Scotland, not London.

You can say one thing — Labour’s move into the realm of regional politics is an interesting strategy. But as far as I can see, most people seem to just be rolling their eyes at the anti-Glasgow claim. The relative merits of Garl aside for the moment (and I think it is a mistake to scrap it), there surely can’t be many cities that have had more public money poured into them in recent decades than Glasgow.

Do Labour risk painting themselves into a Glasgow-shaped corner? Is there any real point in Labour playing this card? If there is one place in Scotland where their vote is safe, it is Glasgow. I fear that by focussing so strongly on Glasgow, they could easily make themselves less electable in the rest of Scotland.

I mean, in what way is wailing for yet more pork in Glasgow supposed to appeal to the rest of Scotland? Most people were quite heartily sick of the Glasgow-centric nature of the Labour party, as Lallands Peat Worrier explains quite well. And the Glasbolisation of the Scottish media is as tiresome as any London bias.

But it will be interesting to see how the SNP cope with the anti-Glasgow accusation. They cannot really afford to give up on Glasgow. Nor can they reject Labour’s line of reasoning, because this sort of territorial whining is their bread and butter.

That is one of the things that puts me off the SNP so much. They try to exaggerate the cultural and political differences between Scotland and the rest of the UK, while playing down any differences within Scotland. Take, for instance, top SNP blogger Jeff, who on Friday scoffed not once but twice:

…as if there is any significant difference between Glasgwegians and Edinburgers.

Let’s all settle down shall we, factionalism is what tore Scotland apart in the early 1700s. Let’s not go back to those days.

It’s kind of funny to hear the SNP pleading against tearing a country apart. After all, it is normally de rigueur for the SNP to constantly make out that there is a significant difference when in reality there is just a bit of normal human diversity — just as long as the dividing line is the Scottish / English border.

The constant SNP refrain that a democratically elected Conservative government should not have the right to govern over Scotland because they have slightly less support north of the border is one of my biggest bugbears. As I have pointed out before, there will be regional differences within any democracy, no matter how you draw the borders.

So in Scotland you have Labour’s famous dominance of the West of Scotland. Meanwhile, the further north you go, the more likely you are, generally, to be in an SNP seat. There are no SNP constituency MSPs south of Kilmarnock and Loudoun, with the vast majority coming from north of the central belt. The other parties have their geographical cleavages of support too.

But for the SNP, the only important regional divide is the one that divides Scotland from the rest of the UK. They would have you believe that other regional differences don’t exist, or at least that they are not nearly as important.

This is one of the reasons why I reject nationalism. It is fundamentally disingenuous. At least Labour’s tactic has this going for it: it could show up the major contradiction of the SNP’s world view.

It does make you wonder about the future of regional television, if it even exists. I have personally never been a fan of regional television, and I say that even having lived all my life in a very distinctive part of the UK. I might be the wrong person to ask though. I’m no fan of the “idiot box”. Next year, when F1 finally goes back to the BBC where it belongs, I will probably be able to say that I do not watch commercial television at all.

But regional television, it is fair to say, is not exactly pain-free viewing. More often that not, you can tell the programmes were made on a minuscule budget, and they are generally pretty naff.

Of course, back in the day, most ITV programmes were “regional” in the sense that they were made by one of the ITV franchisees. But the best programmes went out on the network and were therefore aimed at a national audience, with UK-sized aspirations and UK-sized budgets. As such, programmes that were aimed to serve a particular area were, almost by definition, sub-standard. I do wonder quite what the point of such programmes is.

It is slightly different for regional news. I can understand the appeal of having a separate bulletin dedicated to the news in a particular area. But the thing is that the regions are always too big for the bulletins to have a truly ‘local’ feel.

The ITV region I live in, STV Central, stretches from approximately where I live to Fort William while encompassing the massive populations of Edinburgh, Glasgow and Strathclyde. Watching the bulletin, you would get the impression that hardly anything ever happens outside of Glasgow apart from the politics stuff which happens in Edinburgh. Even many of the political programmes, both on STV and BBC Scotland, are made in Glasgow rather than Edinburgh. If you live anywhere else, it can feel pretty alienating.

The BBC has never even attempted to split Scotland up into regions and Reporting Scotland essentially aspires to be a national news bulletin. The problem with even this is that there either isn’t enough news to report or there isn’t enough budget. Even Scotland, with its large area and separate institutions — most importantly, the Parliament — apparently doesn’t have enough going on to properly justify taking up 30 minutes of the schedule.

Whenever I watch Reporting Scotland, they seem to spend about five minutes per programme trailing what’s coming up later in the programme. Around five minutes into the programme, they are already talking about sport. And then they are normally only talking about football. Jimmy McPhee is in the airport today ready to depart for his meaningless match. Big whoop!

Another problem with regional news — especially on ITV — is the fact that the regions do not seem to be very logical. I’ve already talked about the huge area covered by STV Central. At some arbitrary point in Glenrothes, probably depending on how far behind the hill you are, you stop receiving STV Central and start receiving STV North / the old Grampian. Why is that then? Is Glenrothes more relevant to Aberdeen than to Glasgow? That’s not clear to me. Bearing in mind the fact that much of the population of Glenrothes is or was Glasgow overspill, it doesn’t seem quite right.

Of course, that is nothing compared to the abominable “Border” region which straddles England and Scotland and takes in the Isle of Man for good measure. That is an anachronism if ever there was one. You can tell the ITV regions were originally drawn up about sixty years ago because that would never wash today. I am no nationalist, though I am a little bit of a conspiracy theorist, and one has to wonder if it was a deliberate choice to have one ITV region that took in these three political entities — a 1960s equivalent of saying “North Britain”.

It is probably wrong for me speak for residents of the ITV Border region when I don’t live there, and I can well believe that there are many people who, having grown up with Lookaround, feel very attached to it. But for me, if I lived in the south of Scotland, with legislation affecting my life being made in Edinburgh, I think I would prefer to get my news from a Scottish city rather than Carlisle.

Of course, as Cllr Fraser Macpherson points out, that situation will be even worse under ITV’s new proposals. If ITV get their way, the Border and Tyne Tees regions will be merged. So Scots living in the Borders will not be getting their news from Carlisle — they’ll be getting their news from Gateshead.

The problems of the ITV Border region are recognised, with the existence of a ‘Border Scotland’ opt-out. From what I gather, this incorporates a news segment dedicated to Scotland and editions of Scotsport. What a faff that is though. Would it not just be more sensible to go the whole hog and recognise Scotland as a distinct entity? Every so often SMG express an interest in buying the Scottish bit of the ITV Border franchise. I kind of think they ought to get on with it, particularly if it’s only going to merge with Tyne Tees otherwise.

There are two big reasons why the situation is such a mess. One is geography. I am sure there are bureaucrats somewhere or other whose dream is for the ITV regions to be transformed so that they match the government office regions of the UK. At least that would be neater, and at least that way Scotland would have its own ITV region.

The problem is, those pesky hills get in the way. There is a clever map of the ITV regions on Wikipedia, and as you can see you can’t actually draw many meaningful borders between regions. The map looks like a mess.

The big reason, though, is of course money. Maybe back in the 1960s and 1970s owning an ITV franchise was a license to print money. Today, ITV leaks money like a sieve. Richard Havers traces the change back to the introduction of satellite television. This sucked advertising revenue away from ITV and spread it thinly across hundreds of smaller channels.

Since then, the ITV companies have merged and merged and merged until they became CarltonAndGranada before becoming the ITV plc we all love to hate. Scotland was not immune either as Scottish Television swallowed up Grampian to become SMG (now STV Group) and subsequently almost merged with UTV.

It now no longer makes financial sense for ITV companies to pour money into making news programmes. Economies of scale dictate that the regions will become fewer and bigger until they cease to be regional at all (and as I argue above, perhaps that has already happened).

I think it is time to give up on the idea of regional news programmes, at least on ITV (though Scotland can probably sustain it thanks to its status as a nation, relatively large population and separate political system). But if regional news must stay on television, perhaps it would be better to think of it as a public service that the BBC alone should carry out. I know that ITV is a PSB too, but they are considering giving that up because they think it costs them too much now. The writing is on the wall.

Besides, if I want to know the local news, where do I go? I certainly don’t watch Scotland Today if I want to find out what’s going on locally. I would buy The Fife Free Press or just visit a local news website. These options are probably far more cost-effective way to get local news.

Apart from that, dare I say that local news might be one arena where people turn more and more towards citizen journalists?